Blog Hop: Pet Blog Trends

This blog hop is dedicated to pet blog trends. As we start winding down 2017, the prospect of a new year includes taking a look at what is trending and what we expect to stick around in the pet blog and pet influencer space.

Pet blog trends

Pet Blogs That Make a Difference: Cultural introspective blogging is not a new concept, but the idea of connecting your pet blog with a cause has finally come into its own and is making a permanent mark. More than a trend, this is a way of life and a movement with meaning. Here are 10 reasons to connect your blog with a cause.

Livestreaming: From planned and promoted videos to on-the-spot spontaneity, if one word sums up the year that was in the pet blogging space, it is video. FOMO (fear of missing out) is a big factor, but also the fact that a lot of social media channels favor video, including livestreams, in their feeds, also helps this hot trend

Video: Everyone is doing it. Video is here to stay. As we move into 2018, expect to see video refinement and the power of what was once reserved for filmmakers into the hands of the pet blogger and influencer. Step by step, this blog post will outline how to get comfortable doing online video, tricks of the trade, and the one mistake that even seasoned pros make (and you can avoid).

Longer Form Traffic: Yes, blog posts can still be short, sweet, and to the point. Check out this study on SEO from one million Google results. The folks at Medium say that a seven-minute post captures the most total reading time on average. What does that mean for you, the blogger, and just how many words should a blog post be? It depends, but sometimes size does matter. Read more about How Many Words Should a Blog Post Be?

Data Analysis and Insights Overhaul:  The analysis of data is evolving, where artificial intelligence enhances the user experience. Did you read our Google Analytics blog post?

The Increase of Influencer Marketing: To tell stories through influencer marketing campaigns will continue to soar. Information so called experts put out pales in comparison to the recommendations of friends, family, and yes, online influencers they trust. A loyal following translates to engagement and that translates to sales. Brands love us, need us, and want us: With good cause: We are established, trusted influencers.

Podcasting: According to AdWeek, “Podcast users make for an interesting advertising segment, as they not only make up a higher percentage of social media users and on-demand video subscribers than the overall population over 12, but a higher percentage of people who follow companies or brands on social.”

Mobile Traffic: If you have a pulse, you probably have a mobile device. People everywhere are using said mobile devices to connect with you. Realize that most of your blog traffic will come from mobile. If you aren’t mobile optimized, it can also cost you dearly with Google penalties.

The Almighty Face-to-Face Connections: Despite our innate draw to everything mobile, like, click, and comment, the value of face-to-face connections will continue to soar. There is something profound, important, huge, and life-altering to be said about face-to-face networking. Despite all the promotions, all the reasons of why it’s a good idea to attend the BlogPaws Conference, and all of the ways it can change your career path, there is one element that cannot be summed up in a flyer, Facebook post, tweet, or email: Networking.

Get the Latest in Social Media, Pet Blogging and Pet Influencer Education at the BlogPaws 2018 Conference in Kansas City, Missouri.  If you want the early bird rate before a sell out, claim your BlogPaws 2018 Conference tickets here.

The Wordless Wednesday Blog Hop

BlogPaws offers year-round interaction, activity, community and more to learn, earn, and connect. Visit and leave comments on other blogs to make some new buddies and maybe some new followers. You can add the button to your post and/or to your blog sidebar, either by cutting and pasting the image or using the HTML code below. Need help? Here it is:

How to Join a Blog Hop – BlogPaws Tutorial Video: Step by step help to get you started:

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Images:   George Rudy / Shutterstock.

 

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How Cold Is Too Cold For Your Dog To Be Outside?

Image Source: Pixabay.com

As the cold weather approaches, one common question that seems to be on every pet parent’s mind is, “How cold is too cold?” This question is usually met with a complicated answer but fortunately, there are precautions that you can take to prevent any damage to your dog.

Physical activity and good mental stimulation are important for the overall well-being of your dog. But what about during freezing cold weather? Our pets still need physical activity to keep them fit and healthy but do the dangers of going outside outweigh the disadvantages of staying inside? The first thing that pet owners need to understand is that not all pets are the same. There are various ways in which they differ.

Variables That Affect How Different Dogs Feel Differently About The Cold

Some dogs might find the weather warm and cozy while others will run in search of a hot shelter. There are many different variables that can affect how different dogs feel about different climates.

  • Coat color – Darker colored coats can absorb more sunlight than lighter colors can. So dogs with black, brown and other dark coats are usually warmer than dogs who have lighter coats.
  • Coat type – Dogs like Siberian Huskies, Samoyeds, or Newfoundlands have double-layered coats that are thicker in comparison to other dogs. These thick coats make them the most tolerant to really cold weather conditions. These breeds are also technically from Northern areas where the climates can drop to drastic numbers so other than their thick coats, they also have physiological, behavioral, and anatomical attributes that make them more tolerant to the cold weather.
  • Weight – Body fat is a natural insulator. The heavier dogs can withstand much colder conditions than thinner dogs.
  • Size – Smaller dogs tend to get colder than larger dogs. Mostly because smaller dogs have a larger surface area to volume ratio.
  • Conditioning – Dogs who have already been accustomed to cold temperatures can handle these conditions much better than dogs who have just been introduced to these conditions.
  • Health and Age – The very old, the extremely young, or the sicker dogs are not able to regulate their body temperature in accordance with the weather conditions. Healthy dogs that are in the prime of their lives need less protection from the cold.

Different Types Of Cold Weather Conditions

There are factors that you have to consider in order to decide whether the weather is too cold for your dog. The temperature on the thermostat is not the only thing that can determine the climate.

  • Dampness – Even if the weather isn’t that cold, going for a swim, rain, heavy fog, snow, or anything else that can soak through his fur could chill him to the bone.
  • Wind chill – When there is a brisk breeze out, it is better to stay inside. A strong enough breeze can cut through your dog’s coat and decrease his ability to insulate against the cold weather.
  • Activity – If you have an active dog who loves to play, he can generate enough energy needed to keep him cozy even while he’s out in cold weather conditions.
  • Cloud Cover – Even dogs with darker coats have a hard time staying warm during cloudy days. Dogs need to soak up the warmth of the sun in order to feel warm.

If you find any dog out in the cold that you think may be suffering from hypothermia, call the vet immediately for help. Cold temperatures put dogs and other pets at risk of developing hypothermia and frostbite.

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